CFA Level 1

CFA Level 1 — Ethics

Intuition-First Study Guide · Readings 89–93

Every standard explained with logic, examples, exam traps, and cases · Highest-weighted topic on the exam

Reading 89

Ethics and Trust in the Investment Profession

Why ethics is not just a rule-book — it's the foundation of everything finance does.
🌐 Why This Reading Exists

Finance is unique: clients hand over their life savings to strangers and must trust them to act in their interest. Without that trust, capital markets cannot function. Ethics is not a box-ticking compliance exercise — it is what allows the entire profession to exist. The CFA Institute is asking: do you understand WHY the rules matter, not just what they say?

What Is Ethics?

Ethics is a set of shared beliefs about what is good, acceptable, and obligatory — the moral principles that govern how a person or group makes decisions. In finance, it means placing clients' interests first, maintaining trust, and acting with integrity even when no one is watching and no rule explicitly forbids a behaviour.

A doctor has a legal obligation not to commit malpractice — but their ethical obligation goes further: they must also not recommend unnecessary procedures even if the patient can't tell the difference. The law sets a floor; ethics demands more.

The Three Layers of Behavioural Obligation

LayerWhat It CoversEnforced By
Legal/RegulatoryMinimum required actions; what you must and cannot do by lawGovernment; regulators (SEC, FCA, MAS)
Compliance/Firm PolicyFirm rules that may exceed the lawEmployer; CCO
EthicalWhat a reasonable person of integrity would do; often exceeds laws and rulesProfessional judgment; CFA Standards
The CFA Standards often require MORE than what is legally required. When a local law is stricter than the CFA Standards, follow local law. When the CFA Standards are stricter, follow the CFA Standards. Always follow the stricter of the two.

Why Ethics Failures Happen — The Three Causes

The CFA curriculum identifies three primary reasons why smart, trained professionals commit ethical violations:

Enron's traders weren't cartoon villains. They were smart, well-paid professionals who started with small compromises, then rationalised each next step. Each individual step seemed defensible. The accumulation was catastrophic. This is the "slippery slope" of ethics failures — and why the CFA curriculum places such emphasis on recognising the warning signs early.

The Ethical Decision-Making Framework

The CFA curriculum's recommended framework for resolving ethical dilemmas involves six steps:

  1. Identify the facts — what do you actually know vs. assume?
  2. Identify the ethical issues — whose interests are at stake? What duties are in conflict?
  3. Identify the relevant principles — which CFA Standards, firm policies, or laws apply?
  4. Identify the conflicts — is there tension between loyalty to employer vs. loyalty to client? Between short-term and long-term interests?
  5. Consider alternatives — what are the possible courses of action and their consequences?
  6. Choose and act — make a decision that a reasonable, ethical professional would be proud of.
The exam frequently presents a case where an action is technically legal but ethically questionable. The correct answer is usually the more ethical choice, not merely the legal one. Never assume "it's legal, so it's fine."

Trust and the Investment Profession

Investors face a fundamental principal-agent problem: the client (principal) delegates decisions to the manager (agent) but cannot perfectly monitor the agent's actions or verify their effort. Ethics — and the CFA charter — exists precisely to close this gap. When clients see "CFA Charterholder," they are meant to trust that the person has committed to a higher standard of conduct, not just a higher level of technical knowledge.

🎯 Likely Exam Question
An investment manager is technically complying with all applicable laws and his firm's policies when allocating a hot IPO solely to his most profitable clients. Is this consistent with the CFA Code of Ethics?
Answer: No. Legal compliance is necessary but not sufficient. The CFA Code requires that members treat ALL clients fairly (Standard III(B)). Allocating IPOs only to profitable clients violates fair dealing, even if no law prohibits it. Ethics requires doing what is right, not just what is permitted.

Reading 90

Code of Ethics and Standards of Professional Conduct

The six-pillar Code and seven-standard framework — the rules you are being tested on.

The Six Components of the Code of Ethics

Members and candidates must act with integrity, competence, diligence, and respect, placing the integrity of the investment profession and the interests of clients above their own personal interests. Memorise these six commitments:

#CommitmentThe Core Idea
1Act with integrity, competence, diligence, and respect toward clients, employers, and the professionIntegrity is the baseline
2Place integrity of capital markets and client interests above personal interestsClient-first, always
3Use reasonable care and independent professional judgmentThink; don't just follow orders
4Practice and encourage others to practice in an ethical mannerYou're responsible for the culture around you
5Promote the integrity and viability of the global capital markets for the benefit of societyThe profession exists to serve society, not extract from it
6Maintain and improve professional competenceLifelong learning obligation

Map of the Seven Standards

StandardThemeSub-standards
I — ProfessionalismYour conduct as a professionalI(A) Knowledge of the Law · I(B) Independence & Objectivity · I(C) Misrepresentation · I(D) Misconduct
II — Integrity of Capital MarketsMarket fairnessII(A) Material Nonpublic Information · II(B) Market Manipulation
III — Duties to ClientsFiduciary obligationsIII(A) Loyalty, Prudence & Care · III(B) Fair Dealing · III(C) Suitability · III(D) Performance Presentation · III(E) Preservation of Confidentiality
IV — Duties to EmployersLoyalty and honesty to your firmIV(A) Loyalty · IV(B) Additional Compensation · IV(C) Responsibilities of Supervisors
V — Investment Analysis, Recommendations, and ActionsQuality of investment workV(A) Diligence & Reasonable Basis · V(B) Communication with Clients · V(C) Record Retention
VI — Conflicts of InterestDisclosure and managementVI(A) Disclosure of Conflicts · VI(B) Priority of Transactions · VI(C) Referral Fees
VII — Responsibilities as a CFA Member/CandidateProtecting the CFA brandVII(A) Conduct as Participant · VII(B) Reference to CFA Designation
Think of the standards in order of "who you owe duties to": Standard I is about YOUR OWN conduct; Standard II protects the MARKET; Standards III–IV protect CLIENTS then EMPLOYERS; Standard V is about the QUALITY of your work; Standard VI manages CONFLICTS; Standard VII protects the CFA BRAND.

Reading 91 — Standard I

Professionalism

Your baseline obligations as a competent, honest, law-abiding professional.
Standard I(A)

Knowledge of the Law

You must know the rules — ignorance is not an excuse.

The Rule: Members must understand and comply with all applicable laws, rules, and regulations (including the CFA Standards) of any government, regulatory organisation, licensing agency, or professional association governing their professional activities. In the event of conflict, members must comply with the more strict law or regulation.

✅ Must Do
  • Know the laws and regulations in every jurisdiction where you operate
  • When CFA Standards are stricter than local law → follow CFA Standards
  • When local law is stricter → follow local law
  • Disassociate from any violation if you can't stop it
❌ Not Required (Trap!)
  • You are NOT required to report violations to regulators under the CFA Standards (though local law may require it)
  • You do NOT need to be a lawyer — but you must know enough to recognise violations
Reporting violations to authorities is NOT required by CFA Standards (though it may be required by local law). Disassociation IS required. This distinction is a classic exam trap.
You're a financial analyst at a firm and discover your firm is engaged in Ponzi-scheme activity. You cannot stop it. Under CFA Standards, you must: (1) consult compliance or legal, (2) disassociate from the activity (resign if necessary). You are NOT required to call the SEC — though US law may require it. Disassociate, don't participate.
🎯 Likely Exam Question
A CFA member working in a country where securities laws are less strict than the CFA Standards should: A) Follow local law only, B) Follow the CFA Standards, C) Follow whichever is stricter.
Answer: C — Follow whichever is stricter. The CFA Standards require the member to always comply with the stricter of local law or CFA Standards. Here, the CFA Standards are stricter, so they prevail. If local law were stricter (e.g., more detailed disclosure requirements), local law would prevail.
🎯 Likely Exam Question
Maria, a CFA charterholder, discovers her supervisor is misrepresenting fund performance to clients. She has raised the issue internally and been ignored. According to CFA Standards, Maria is LEAST likely required to: A) Disassociate from the activity, B) Report the violation to regulators, C) Resign if necessary to avoid participation.
Answer: B — Report to regulators. CFA Standards require disassociation (A and C), but do NOT require reporting to regulators. Reporting may be required by local law, but it is not mandated by the Standards themselves.
Standard I(B)

Independence and Objectivity

Your analysis must be uncontaminated by outside pressures — financial or social.

The Rule: Members must use independent judgment and must not offer, solicit, or accept any gift, benefit, compensation, or consideration that reasonably could be expected to compromise their independence and objectivity.

The Gifts Framework

Gift TypeAcceptable?Condition
Modest gifts from clients (e.g., bottle of wine, dinner)✅ Generally OKUnlikely to compromise objectivity; no disclosure needed if modest
Lavish gifts (expensive travel, luxury gifts)❌ ProhibitedReasonably could compromise independence
Gifts from issuers (companies you cover)⚠️ Extra cautionCreates direct conflict — analyst might soften opinion to keep receiving gifts
Travel paid by issuer⚠️ Commercial travel OK; lavish travel ❌Flying first-class on the issuer's private jet compromises objectivity
Performance bonuses tied to positive ratings❌ ProhibitedDirectly corrupts the analysis

Soft Dollars (Directed Brokerage)

Soft dollars = using client brokerage commissions to pay for research and other services rather than receiving cash rebates. This is permitted under CFA Standards, but only if the research benefits clients and is disclosed.

Soft dollars are only acceptable if: (1) the research benefits the client, not just the analyst's personal workflow, and (2) the arrangement is disclosed to the client. Using client brokerage to buy office furniture or pay personal expenses is prohibited.
The exam often tests whether "modest" gifts from an issuer to an analyst covering that issuer are acceptable. The answer is usually NO — even modest gifts from the company you're recommending create an unacceptable appearance of bias. It's not just about the amount; it's about who is giving it.
🎯 Likely Exam Question
A sell-side analyst receives an all-expenses-paid trip to a company's headquarters for a management presentation, including first-class flights and a five-star hotel booked by the company. Which CFA Standard is most at risk of being violated?
Answer: Standard I(B) — Independence and Objectivity. Accepting lavish travel paid for by the issuer the analyst covers compromises the analyst's independence. The analyst should arrange his own commercial travel and accommodation and expense it to his firm, not accept it from the company being analysed.
Standard I(C)

Misrepresentation

Say nothing false — including omissions and plagiarism.

The Rule: Members must not make any untrue statement or omit a fact that makes a statement misleading. This includes qualifications, services, performance, and the work of others (plagiarism).

Three Forms of Misrepresentation

Plagiarism applies not only to written reports but also to models, spreadsheets, and investment processes. If you download a portfolio construction model from a research provider and present it as your own proprietary methodology, that violates I(C).
Reproducing factual data from sources like Bloomberg, Standard & Poor's, or central banks does NOT require attribution — facts are not copyrightable. But analysis, opinions, and original models from a specific analyst DO require citation.
🎯 Likely Exam Question
A portfolio manager presents a performance record showing only the 3-year period during which the fund outperformed. The full 5-year record includes two underperforming years. Has a Standard been violated?
Answer: Yes — Standard I(C) Misrepresentation (and likely III(D) Performance Presentation). Even though each individual year's data is accurate, selecting only the favourable period creates a false impression about the fund's track record. Omissions that make statements misleading are misrepresentations.
Standard I(D)

Misconduct

Personal dishonesty is professional dishonesty — there is no firewall.

The Rule: Members must not engage in any professional conduct involving dishonesty, fraud, or deceit, or commit any act that reflects adversely on their professional reputation, integrity, or competence.

A financial adviser who commits fraud in a personal business deal — completely unrelated to his investment job — still violates I(D). The CFA Standards do not confine professional conduct to "office hours." Your personal integrity is your professional integrity.
❌ Violates I(D)
  • DUI conviction (reflects on character/judgment)
  • Personal bankruptcy due to fraud
  • Personal gambling addiction leading to dishonest acts
  • Any conviction for theft, fraud, or deception
✅ Does NOT Violate I(D)
  • Personal bankruptcy from legitimate business failure (no fraud)
  • Past criminal conviction that was fully disclosed
  • Lifestyle choices that don't involve dishonesty
🎯 Likely Exam Question
James, a CFA charterholder, is convicted of driving under the influence and serves community service. Has James violated the CFA Standards?
Answer: Yes — Standard I(D) Misconduct is violated. A DUI conviction reflects adversely on James's character and judgment. The CFA Standards hold that personal misconduct can compromise professional standing. Note: this does not necessarily mean automatic revocation of the charter — CFA Institute reviews each case — but a violation has occurred.

Reading 91 — Standard II

Integrity of Capital Markets

Markets only work if prices reflect information fairly — you must not undermine this.
Standard II(A)

Material Nonpublic Information (MNPI) Most Tested

Insider trading — the clearest and most tested form of market manipulation.

The Rule: Members who possess material nonpublic information that could affect the value of an investment must not act or cause others to act on the information.

Step 1: Is It Material?

Information is material if a reasonable investor would consider it important in making an investment decision, OR if the information would likely have a significant impact on the price of the security. Examples of material information:

Step 2: Is It Nonpublic?

Information is nonpublic until it has been effectively communicated to the general market — i.e., released through widely accessible channels (press release, SEC filing, earnings call transcript). Information whispered to a select few analysts on a roadshow is nonpublic even if technically "disclosed."

Selective disclosure to a small group of analysts is still "nonpublic" from the market's perspective. Until information is available to all investors simultaneously (or at least through broadly accessible channels), it is nonpublic under the Standards.

The Mosaic Theory — The Critical Exception

An analyst can legally and ethically trade on conclusions drawn from combining (a) material public information + (b) non-material nonpublic information. This combination is called the "mosaic." The key is that no single piece is both material AND nonpublic.

✅ Mosaic Theory — PERMITTED

Analyst talks to a company's suppliers (non-material nonpublic info about shipping volumes) + reads the public earnings report + uses industry data → concludes demand is surging → buys the stock.

❌ Insider Trading — PROHIBITED

CFO tells analyst directly: "Our Q3 earnings will be 40% above consensus" (material AND nonpublic) → analyst buys the stock before the announcement.

Firewall Requirements

Firms handling both investment banking and research must maintain information barriers (firewalls) to prevent MNPI from flowing from the deal team to the research/trading side. If MNPI is received, the analyst must place the security on a restricted list and cease making recommendations.

🎯 Likely Exam Question
A fund manager meets with a company's CFO who mentions the company is "very pleased with how Q3 is tracking relative to estimates." The fund manager buys stock before Q3 is announced. Has a Standard been violated?
Answer: Yes — Standard II(A). The CFO's comment strongly implies earnings will exceed expectations — this is material (significant price impact) and nonpublic (disclosed only to this fund manager in a private meeting). The fund manager should NOT have traded. The correct action is to place the security on a restricted list and not trade until information is public.
🎯 Likely Exam Question (Mosaic)
An analyst calls five different retail store managers (none of whom are company insiders) to gather feedback on foot traffic. Each piece of information is anecdotal and non-material on its own. She combines this with public industry data and concludes the company will miss earnings. Is she allowed to trade?
Answer: Yes — Mosaic Theory applies. Each piece of information from the store managers is non-material nonpublic information. Combined with public data, the analyst has constructed a mosaic of non-material pieces. Trading on this conclusion is permitted. There is no single "material nonpublic" piece.
Standard II(B)

Market Manipulation

Don't create false impressions of prices or trading activity — in any form.

The Rule: Members must not engage in practices that distort prices or artificially inflate trading volume with the intent to mislead market participants.

TypeDescriptionExample
Information-based manipulationSpreading false or misleading information to move pricesReleasing a fake rumour that a company received a takeover bid
Transaction-based manipulationExecuting trades that create artificial price or volume signalsWash trades (buying and selling to yourself to inflate volume), "painting the tape," spoofing
Short-and-distortShort selling, then spreading negative rumours to drive down the priceClassic hedge fund manipulation tactic
Pump-and-dumpBuying shares, then spreading positive information to inflate the price, then sellingCommon in small-cap and crypto markets
Transaction-based manipulation is subtler than it sounds. A firm that executes a huge buy order to push the price up at the close (to inflate mark-to-market NAV) and then reverses the trade has manipulated the market even without spreading any false information. Intent matters: trades done to deceive, not to express genuine investment views, are manipulation.
🎯 Likely Exam Question
A portfolio manager, near month-end, executes large buy orders in small-cap stocks she already holds to push up their prices before NAV is calculated, artificially inflating reported performance. Which Standards are most likely violated?
Answer: Standard II(B) — Market Manipulation and Standard I(C) — Misrepresentation. The trades are designed to create a false impression of value (manipulation) and the resulting NAV overstatement is a misrepresentation of performance. This also likely violates III(D) Performance Presentation.

Reading 91 — Standard III

Duties to Clients

Your clients are your principal — everything you do in their service must place their interests first.
Standard III(A)

Loyalty, Prudence, and Care

The fiduciary duty — the highest standard of care the law knows.

The Rule: Members have a duty of loyalty, must act with reasonable care, and exercise prudent judgment. Members must act for the benefit of their clients and place their clients' interests before their employer's or their own interests. The client's best interest must always be the primary consideration.

Key Applications

When managing a pension fund, the investment manager's duty runs to the plan beneficiaries (retirees and employees), NOT to the sponsoring corporation. If the sponsor asks the manager to invest in the sponsor's own stock to prop up the share price, this likely violates III(A).
🎯 Likely Exam Question
A pension fund manager receives a request from the fund's corporate sponsor to vote all proxies in favour of management in order to maintain good relations with the company. The manager should:
Answer: Vote proxies in the best interest of the plan beneficiaries, regardless of what the sponsor requests. The manager's duty under III(A) runs to the beneficiaries of the pension plan, not the sponsor. Voting mechanically in management's favour to maintain sponsor relations is a breach of the fiduciary duty.
Standard III(B)

Fair Dealing

"Fair" does not mean "equal" — but it does mean no client gets a systematic advantage.

The Rule: Members must deal fairly and objectively with all clients when providing investment analysis, making investment recommendations, taking investment action, or engaging in other professional activities.

Fair dealing does NOT mean all clients receive identical service levels. Tiered service (offering premium services to larger clients for a fee) is permitted — but must be disclosed and cannot deny basic services to any client. It DOES mean: same information must go to all relevant clients simultaneously, not to favoured ones first.

Investment Recommendations — The Dissemination Obligation

When you change a recommendation (e.g., downgrade a stock from Buy to Sell), you must disseminate the new recommendation to ALL clients simultaneously before you or your firm trades on it. The firm cannot trade first, then tell clients.

ScenarioCompliant?Reason
Analyst emails all clients simultaneously, then firm executes trades✅ YesInformation disseminated to all before action
Analyst calls top 10 clients first, emails the rest later❌ NoPreferential information — violates fair dealing
Firm offers a premium research tier at higher fees (disclosed)✅ YesTiered service is OK if disclosed and basic service maintained
IPO allocated entirely to firm's largest client❌ NoIPOs must be allocated pro-rata or by formula, not by relationship
🎯 Likely Exam Question
A brokerage firm offers "premium research" to clients who trade more than $1M per year. These premium clients receive upgrades and downgrades one hour before all other clients. Is this a violation of Standard III(B)?
Answer: Yes — violation of III(B) Fair Dealing. The practice of giving certain clients earlier access to recommendations is preferential treatment regardless of whether the tier is disclosed. All clients must receive recommendations simultaneously. Tiered services (more detailed research, better execution, etc.) are permissible — but NOT earlier access to the same recommendation.
Standard III(C)

Suitability

Know Your Client — and manage for their needs, not your convenience.

The Rule: When managing portfolios, members must make reasonable inquiry into client's investment experience, risk and return objectives, and financial constraints and must update this information regularly. Investments must be suitable for the client and consistent with their portfolio objectives. For unsolicited requests, the member should still note any concerns but may execute the trade.

The Investment Policy Statement (IPS)

For individual clients, suitability starts with building a comprehensive IPS. The IPS documents:

IPS ComponentWhat to AssessExample
Return objectiveRequired vs. desired return; absolute or relative"Need 6% annualised to fund retirement in 20 years"
Risk toleranceAbility to bear risk (financial) AND willingness (psychological)High income but very loss-averse → lower risk allowed
Time horizonWhen funds are needed; one or multiple horizons"30 years to retirement, then 20 years of drawdown"
Liquidity needsAny near-term cash requirements"Need $50,000 in 6 months for house down payment"
Tax considerationsTax-exempt vs. taxable; jurisdiction-specific"Municipal bonds may be tax-efficient given 40% bracket"
Legal/regulatoryAny restrictions (trust deed, regulatory)"Cannot hold more than 5% in any one security"
Unique circumstancesESG preferences, concentrated positions, etc."No tobacco stocks; large concentration in employer stock"
When ability to bear risk and willingness to bear risk conflict, use the MORE CONSERVATIVE of the two. A wealthy 35-year-old who is extremely loss-averse should have a conservative portfolio, despite having the financial ability to take more risk.
For unsolicited trades: if a client calls and asks to buy a highly speculative stock that is unsuitable for them, you should execute the trade (client autonomy) but note your concerns in writing. You do NOT refuse to execute unsolicited client orders. Refusal or overriding client instructions would itself be a problem.
🎯 Likely Exam Question
A 65-year-old widow with low income calls her portfolio manager requesting to purchase leveraged oil futures with 90% of her savings. The portfolio manager should most likely:
Answer: Explain why the trade appears unsuitable and note the concern, but execute the trade if the client still requests it. Under III(C), the manager must inform the client of the mismatch with their risk profile, document the advice given, but ultimately respect the client's right to make decisions about their own money. The manager should NOT unilaterally refuse the order.
Standard III(D)

Performance Presentation

Don't cherry-pick, don't mislead — show the full, honest picture.

The Rule: Members must not make any statements — orally or in writing — that misrepresent the investment performance of portfolios or composite performance information. Best practice is GIPS compliance (see Reading 92).

Common Violations

Survivorship bias is the most insidious performance manipulation: you only show the portfolios that survived (i.e., the ones that did well). The ones that were terminated due to poor performance disappear from the record. GIPS solves this by requiring ALL portfolios — including terminated — to be included in the composite.
🎯 Likely Exam Question
A manager presents a 10-year composite performance of +12% per year. He notes that 3 portfolios were terminated during this period due to poor performance and excluded from the composite. Has a Standard been violated?
Answer: Yes — Standard III(D) and Standard I(C) Misrepresentation. Excluding terminated portfolios introduces survivorship bias. The composite must include all portfolios managed to the same strategy, including those terminated due to poor performance. Failure to include them produces an inflated and misleading return history.
Standard III(E)

Preservation of Confidentiality

Client information stays with you — with very limited exceptions.

The Rule: Members must keep information about current, former, and prospective clients confidential unless: (1) the information concerns illegal activity, (2) disclosure is required by law, or (3) the client has consented to disclosure.

❌ Not a Valid Exception
  • Curiosity of colleagues
  • Marketing ("our client Apple Inc. uses us")
  • Employer request without legal basis
  • Media inquiry
✅ Valid Exceptions
  • Client permission (explicit)
  • Court order or legal requirement
  • Information relates to illegal activities
  • Regulatory examination (regulators can demand records)
Confidentiality extends to FORMER and PROSPECTIVE clients, not just current ones. You must not share information about a client who left your firm three years ago any more than a current client.

Reading 91 — Standard IV

Duties to Employers

Loyalty to your employer — but not to the point of enabling wrongdoing.
Standard IV(A)

Loyalty (to Employer)

Act in your employer's interest — and don't take what isn't yours when you leave.

The Rule: Members must act for the benefit of their employer and not deprive their employer of the advantage of their skills and abilities, engage in conduct that injures the employer, or divulge confidential information.

Leaving a Firm — What You Can and Cannot Take

PermittedNot Permitted
Take your general skills, knowledge, and experienceTake client lists, client contact details, or account information
Make preparations to leave while still employed (e.g., incorporate a new entity)Solicit clients or colleagues to join your new firm BEFORE resigning
Tell clients you are leaving and provide contact details for the new firm, if askedProactively call clients to switch their accounts before you leave
Use publicly available information about the industryTake proprietary models, databases, or research from the old firm
Whistleblowing: If you discover illegal activity at your employer, you may report it to authorities — even if this conflicts with your duty of loyalty to the employer. CFA Standards protect, and in some cases encourage, whistleblowing on illegal activity. Loyalty does not extend to protecting crimes.
🎯 Likely Exam Question
Before resigning, Jennifer copies her client list and client portfolio details to take to her new employer. She also contacts her three best clients to inform them of her upcoming move. Has she violated Standard IV(A)?
Answer: Yes — partially. Copying the client list is a clear violation — that is proprietary firm data. Contacting clients to solicit them BEFORE she has resigned is also a violation. She may, after resigning, contact clients to inform them of her move. She may NOT proactively solicit clients to transfer their accounts while still employed at the old firm.
Standard IV(B)

Additional Compensation Arrangements

Getting paid by anyone other than your employer requires disclosure and written consent.

The Rule: Members must not accept gifts, benefits, compensation, or consideration that competes with or might reasonably be expected to create a conflict of interest with the employer's interest unless they obtain written consent from all parties.

You work for an investment bank. A tech company offers you $10,000 to consult on their investor relations strategy in your spare time. This directly competes with your employer's advisory services — you must disclose to your employer in writing and obtain written consent before accepting.
The key trigger is whether the arrangement COMPETES with the employer or creates a conflict. A side gig teaching guitar lessons is fine. A side gig providing investment advice to corporations is not — even if informal. Written disclosure to the employer (and their written consent) is required.
Standard IV(C)

Responsibilities of Supervisors

If you manage people, you are responsible for ensuring they comply — period.

The Rule: Members must make reasonable efforts to ensure that anyone subject to their supervision or authority complies with applicable laws, rules, regulations, and the Code and Standards.

A supervisor can violate IV(C) even if no subordinate actually violated any standard — the violation is the FAILURE TO HAVE ADEQUATE COMPLIANCE PROCEDURES in place. You don't need to commit the fraud to violate this standard; failing to prevent it is enough.
SituationSupervisor's ResponseIV(C) Violation?
Firm has robust compliance procedures; subordinate commits fraud anywayInvestigate promptly; remediateLikely NO — if procedures were genuinely adequate
No compliance procedures at all; subordinate commits fraudYES — failure to implement any system
Red flags were ignored by the supervisor before the fraud occurredYES — knew or should have known
Prior compliance failure discovered; supervisor upgrades proceduresMore intensive supervision during transitionCan limit liability by acting promptly
🎯 Likely Exam Question
Lisa is head of research at an investment bank. She discovers that one of her analysts has been front-running client orders. Despite being told of the issue last year, Lisa took no action because she was "too busy." Which Standard has Lisa most clearly violated?
Answer: Standard IV(C) — Responsibilities of Supervisors. Lisa was aware of the misconduct (or at minimum the risk of it) and failed to act. A supervisor who knows of compliance failures and takes no action is liable. She should have immediately investigated, restricted the analyst's activities, and reported to compliance.

Reading 91 — Standard V

Investment Analysis, Recommendations, and Actions

Your investment work must be rigorous, communicated clearly, and supported by documented evidence.
Standard V(A)

Diligence and Reasonable Basis

Every recommendation needs genuine intellectual work behind it.

The Rule: Members must exercise diligence, independence, and thoroughness in analysing investments, making investment recommendations, and taking investment actions. Members must have a reasonable and adequate basis, supported by appropriate research and investigation, for any investment action or recommendation.

Key Nuances

🎯 Likely Exam Question
An analyst is part of an investment committee that votes 5-2 to issue a Buy recommendation on a stock. The analyst believes the stock is overvalued and voted against. According to CFA Standards, the analyst:
Answer: May sign the group report but should document her dissenting view in her files. The Standards do not require her to refuse to be associated with the group decision. However, if the recommendation is based on a process she believes is fundamentally flawed (not just a difference of opinion), she may decline to participate. Documenting the dissent protects her under the Standards.
Standard V(B)

Communication with Clients and Prospective Clients

Be clear, complete, and honest — especially about risks and limitations.

The Rule: Members must disclose to clients and prospective clients the basic format and general principles of investment processes used to analyse investments, select securities, and construct portfolios. Members must promptly disclose any changes in these processes. Members must distinguish between fact and opinion.

Key Applications

🎯 Likely Exam Question
An analyst writes a research report stating: "XYZ will definitely achieve $5 EPS next year." Is this a violation?
Answer: Yes — Standard V(B) is violated. "Will definitely achieve" presents a forward-looking estimate as a certainty (fact), not an opinion. The report should clearly state this is an estimate or projection, not a guaranteed outcome. Future earnings are inherently uncertain.
Standard V(C)

Record Retention

Keep your work — the records are your evidence and your protection.

The Rule: Members must develop and maintain appropriate records to support their investment analyses, recommendations, actions, and other investment-related communications with clients and prospective clients.

📁 CFA Institute Recommended Retention Period

7 years is the CFA Institute's recommended minimum retention period for records supporting investment decisions and client communications.

If no local law specifies retention, use 7 years. If local law requires longer, use local law. Records include emails, notes, models, Bloomberg printouts — anything supporting a decision.

When an analyst leaves a firm, the records belong to the FIRM, not the analyst. The analyst cannot take work product (models, research reports) when leaving. If the analyst sets up a new firm, they must recreate their research from scratch using publicly available information.

Reading 91 — Standard VI

Conflicts of Interest

Conflicts are inevitable — the obligation is to disclose and manage them, not to pretend they don't exist.
Standard VI(A)

Disclosure of Conflicts

Tell everyone who might be affected by your conflict — employer AND clients.

The Rule: Members must make full and fair disclosure of all matters that could reasonably be expected to impair their independence and objectivity or interfere with their respective duties to their employer, clients, and prospective clients.

What Must Be Disclosed?

An equity analyst covers retail stocks, and his wife is the CFO of one of those companies. He must disclose this relationship to his firm and on any research reports about that company. He probably shouldn't cover that company at all — but at minimum, full disclosure is required immediately.
🎯 Likely Exam Question
A sell-side analyst issues a Buy recommendation on a company whose IPO was underwritten by the analyst's firm last year. What disclosure is most important under Standard VI(A)?
Answer: The analyst must prominently disclose the investment banking relationship and any compensation received. Investors need to understand that the analyst's firm has a financial relationship with the issuer, which could impair objectivity. This disclosure should appear in the research report itself, not buried in fine print.
Standard VI(B)

Priority of Transactions Critical

Client first. Firm second. Personal last. No exceptions.

The Rule: Investment transactions for clients must have priority over investment transactions in which a member or candidate is the beneficial owner. Client transactions must take priority over the member's personal transactions and the firm's proprietary trading.

Priority LevelWhoRationale
1st — Highest PriorityClient accountsFiduciary duty to clients; they come first always
2ndFirm/employer accountsFirm has obligations but no fiduciary role over clients
3rd — Lowest PriorityMember's personal accountsPersonal interests must never impair client service
Front-running — trading for your personal account BEFORE executing client trades — is a clear violation of VI(B) AND is illegal. If you know you're about to buy 1 million shares of XYZ for a client (which will push the price up), you cannot buy XYZ personally first to profit from the price movement.

Blackout Periods and Personal Trading Policies

Best practice is for firms to maintain blackout periods during which employees cannot trade in securities currently being traded for client accounts. Many firms also require pre-clearance for personal trades. These are recommended practices under CFA Standards and commonly tested.

🎯 Likely Exam Question
A portfolio manager is about to execute a large buy order for his firm's clients in a thinly-traded micro-cap stock. Before placing the client order, he buys 5,000 shares in his personal account. Which Standards has he most clearly violated?
Answer: Standard VI(B) — Priority of Transactions (front-running client order for personal gain) and likely Standard III(A) — Loyalty, Prudence, and Care (placing personal interests above clients'). This is one of the clearest-cut violations in the curriculum.
Standard VI(C)

Referral Fees

Disclose any payment you receive for sending clients to others — to everyone involved.

The Rule: Members must disclose to employers, clients, and prospective clients, as appropriate, any compensation or benefit received by, or paid to, others for recommending or referring investment products or services.

Your estate-planning attorney refers clients to you, and you refer investment clients to him. You pay each other a finder's fee. This arrangement must be disclosed to BOTH your employer and to every client who is referred. Clients have a right to know that your recommendation of the attorney is influenced by a financial arrangement.
Disclosure must happen BEFORE or at the time of referral — not retroactively. And it must be disclosed to the employer, the client receiving the referral, AND any prospective clients, so they can properly evaluate the independence of the recommendation.

Reading 91 — Standard VII

Responsibilities as a CFA Institute Member or CFA Candidate

The CFA designation is a trust mark — protect it and don't misuse it.
Standard VII(A)

Conduct as Participants in CFA Institute Programs

Uphold the integrity of the examination process and the CFA program.

The Rule: Members and candidates must not engage in any conduct that compromises the reputation or integrity of CFA Institute or the CFA designation or the integrity, validity, or security of CFA Institute programs.

Key Prohibitions

You cannot discuss the content of the exam with ANYONE — including other candidates — after the exam. The questions remain the intellectual property of CFA Institute and their confidentiality is binding indefinitely. Discussing specifics of "what was on the exam" violates VII(A) even if the exam is over.
Standard VII(B)

Reference to CFA Institute, the CFA Designation, and the CFA Program Most Exam-Tested

How to (and how not to) use the letters "CFA" after your name.

The Rule: Members and candidates must not misrepresent or exaggerate the meaning or implications of membership in CFA Institute, holding the CFA designation, or candidacy in the CFA program.

UsageAcceptable?Explanation
"John Smith, CFA"✅ YesCorrect — charterholder uses it as a post-nominal
"John Smith is a CFA"❌ NoCFA is a designation, not a noun. You "hold the CFA designation," you are not "a CFA"
"John Smith, CFA, MBA"✅ YesListing both credentials as post-nominals is fine
"John Smith, CFA (Pending)"❌ NoCannot imply partial completion = some form of designation
"John passed Level I of the CFA exam"✅ YesFactually correct statement about progress — acceptable
"John Smith, Level II CFA Candidate"✅ YesAcceptable description of candidacy status
"My Level I CFA knowledge gives me the edge"❌ NoImplies Level I confers a partial designation
"CFA" in all-capital letters, larger font than the name❌ NoMust not display the designation more prominently than the name
The CFA designation must NEVER be used as a noun. You are NOT "a CFA." The designation may ONLY be used as a post-nominal adjective ("Jane Doe, CFA" or "Jane Doe holds the CFA designation"). The exam loves to test this.
🎯 Likely Exam Question
Which of the following is the CORRECT way to reference the CFA designation? A) "As a CFA, I bring 15 years of experience." B) "As a CFA charterholder, I bring 15 years of experience." C) "I earned my CFA in 2019."
Answer: B. "CFA charterholder" is the correct noun form. Option A uses "CFA" as a noun — wrong. Option C implies CFA is a degree that one "earns" and "possesses" like a diploma — the preferred language is "holds the CFA designation."

Reading 92

Introduction to the Global Investment Performance Standards (GIPS)

The global standard for calculating and presenting investment performance — making returns comparable and honest worldwide.
🌐 Why GIPS Exists

Before GIPS, every investment manager presented performance their own way. Some cherry-picked time periods; some excluded bad portfolios; some included simulated results alongside real results. Investors could not compare managers fairly. GIPS creates a single, globally consistent methodology that eliminates these games — making it possible to compare a New York fund manager with a Singapore one on equal footing.

Who Must Comply and Why

GIPS compliance is voluntary — no law requires it. But once a firm claims compliance, it must comply with ALL GIPS requirements (cannot selectively comply). The goal is credibility: claiming GIPS compliance sends a signal to investors that the performance record is prepared on an honest, standardised basis.

GIPS ConceptDefinitionWhy It Matters
FirmThe entity claiming GIPS compliance — usually defined as the investment management entity presented to clientsMust be defined consistently; can't gerrymander the "firm" definition to exclude bad strategies
CompositeA grouping of all actual, fee-paying, discretionary portfolios managed to the same investment mandatePrevents cherry-picking: ALL portfolios with the same strategy must be in the same composite
Discretionary portfolioOne where the manager has full decision-making authorityNon-discretionary accounts (where client approves every trade) cannot be included
Fee-payingThe client pays management feesNon-fee-paying demonstration accounts (e.g., model portfolios) may be excluded

The Five Core GIPS Principles

  1. Define the firm — clearly and consistently; cannot change the definition to improve performance
  2. Create composites — all actual, fee-paying, discretionary portfolios with the same mandate must be grouped together
  3. Calculate total returns — including all dividends, interest, and realised/unrealised gains; gross or net of fees (must disclose which)
  4. Use asset-weighted composite returns — larger portfolios get proportionally more weight (so a $100M portfolio matters more than a $1M one)
  5. Show a minimum 5-year track record — or since firm inception if less than 5 years; after 5 years, must extend to 10 years over time
When a new portfolio is added to a composite, it must be included at the BEGINNING of the next full performance measurement period after it meets the composite definition criteria — not retroactively. You cannot add a portfolio that did well last year retroactively to inflate past performance.

Composite Construction Rules

RuleDetail
All actual, fee-paying, discretionary portfolios must be includedNo cherry-picking portfolios to exclude
Terminated portfolios must be included for the periods they were managedEliminates survivorship bias
Portfolios must be added within one full performance period of meeting criteriaCannot wait and see if performance improves first
Returns are asset-weighted across portfoliosLarger portfolios have more influence on composite return
Cannot switch a portfolio to a different composite retroactivelyPrevents retroactive reclassification to flatter returns

Required Disclosures in GIPS-Compliant Presentations

The exam often tests whether GIPS-compliant presentations must include certain data for ALL years. Remember: 5 years minimum initially, growing to 10 years. For the current period, a compliant presentation must show both composite returns AND an appropriate benchmark each year — you cannot show composite returns without a benchmark.
🎯 Likely Exam Question
Under GIPS, when a portfolio is terminated (the client withdraws funds), the manager should: A) Remove the portfolio from the composite retroactively to maintain cleanliness, B) Keep the portfolio in the composite for all periods it was actively managed, C) Move it to a "terminated composite" immediately upon closure.
Answer: B. Terminated portfolios must remain in the composite for all periods they were managed. Removing them would introduce survivorship bias — favouring good-performing portfolios that remain and hiding the bad ones that closed. This is one of the key anti-manipulation features of GIPS.
🎯 Likely Exam Question
A firm has managed money for 3 years. Under GIPS, the minimum performance history it must present in a compliant composite presentation is:
Answer: 3 years (all periods since inception). GIPS requires a minimum of 5 years, OR since inception if the firm or composite has been in existence less than 5 years. The firm cannot simply choose to present only 1 or 2 years — all periods since the composite's creation must be shown.

Reading 93

Ethics in Practice — Case Applications

The Standards only matter if you can apply them to real, messy situations.
📋 How Reading 93 Tests You

Reading 93 applies the Standards to realistic scenarios — a collection of mini-cases that blend two or three Standards together. The exam tests whether you can identify the MOST violated Standard and the BEST recommended action. This section summarises the highest-frequency case patterns and how to navigate them.

High-Frequency Case Pattern 1: Analyst Pressure

Scenario: A sell-side analyst issues a negative research report. The company's management calls the analyst's supervisor demanding the report be withdrawn, threatening to pull their investment banking business. The analyst is pressured to change the report.

Standards violated: I(B) Independence and Objectivity, I(C) Misrepresentation, and potentially IV(A) Loyalty (if the analyst or firm capitulates). The correct response: the analyst must maintain the original, independently-formed opinion. The supervisor should support independence. Changing a research opinion due to banking pressure is a textbook violation.

High-Frequency Case Pattern 2: Performance Reporting Manipulation

Scenario: A fund manager creates a composite by including only portfolios that have outperformed, excluding the three accounts that posted negative returns, and begins marketing this "excellent track record."

Standards violated: III(D) Performance Presentation and I(C) Misrepresentation. All discretionary, fee-paying portfolios managed to the same mandate must be included. This is also a GIPS violation. Correct action: include all portfolios; disclose fully; if using GIPS, follow composite construction rules.

High-Frequency Case Pattern 3: Material Nonpublic Information at a Dinner

Scenario: At an industry dinner, a portfolio manager overhears a CEO mention to a small group that "Q4 results will be a blowout." The portfolio manager buys the stock the next morning.

Standards violated: II(A) Material Nonpublic Information. Even though the PM did not ask for the information and received it "accidentally," the information is material (significant price impact) and nonpublic (disclosed only to a handful of people). He should NOT trade. Correct action: consult compliance; add to restricted list; do not trade until information is publicly released.

High-Frequency Case Pattern 4: The Lavish Gift

Scenario: An analyst receives a weekend in Monaco (€8,000 value) from a company she covers as a thank-you for a positive initiation of coverage report.

Standards violated: I(B) Independence and Objectivity. The gift was received AFTER the positive report — but the more important concern is future objectivity. The analyst may be reluctant to downgrade the stock in the future, knowing the company sent gifts for positive reports. Should decline or return the gift and report the offer to compliance.

High-Frequency Case Pattern 5: Leaving a Firm

Scenario: An analyst plans to leave his firm to start a competing business. Before resigning, he emails his client list to his personal email account and contacts his 10 best clients to tell them he's leaving and they should transfer their accounts to him.

Standards violated: IV(A) Loyalty. Copying the client list is a clear violation (proprietary firm data). Proactively soliciting clients to move BEFORE resigning violates the duty of loyalty. He may inform clients of his departure AFTER resigning; he may contact them AFTER leaving to inform them of his new business. He may NOT solicit while still employed.

Decision Framework: How to Answer Ethics Questions

StepActionWatch Out For
1Identify all the Standards potentially at playEthics questions often have 2–3 Standards; identify the MOST violated
2Identify the most ethical course of action — not just the legal one"It's legal" is never the right answer if ethics demands more
3Consider who is harmed and who benefits from each actionHarm to clients is almost always the core of an ethics violation
4Ask: would I be comfortable if Anthropic/CFA Institute could see exactly what I'm doing and why?The "prudent investor" / "reasonable person" standard is your guide
5Choose the action that protects client interests first, then market integrity, then employer, then selfThis ordering maps directly to Standards I through VII

Reference

Master Ethics Cheat Sheet — All Standards

The critical rules, key distinctions, and exam traps in one place.

Complete Standards Quick Reference

StandardSubThe One-Line RuleTop Exam Trap
I — ProfessionalismAAlways follow the STRICTER of local law or CFA StandardsReporting to regulators is NOT required by CFA Standards (only disassociation is)
I — ProfessionalismBGifts from issuers (esp. companies you cover) compromise independence even if modestSoft dollars are OK if they benefit clients; commercial travel paid by issuer OK; lavish travel is not
I — ProfessionalismCTrue statements that create false impressions are still misrepresentationsPlagiarism applies to models and processes, not just written text; factual data doesn't need citation
I — ProfessionalismDPersonal dishonesty = professional dishonesty (DUI, fraud = violation)Business failure without fraud = does NOT violate I(D)
II — Market IntegrityAMaterial + Nonpublic = cannot trade; mosaic theory (combining non-material pieces) is OKInfo overheard "accidentally" is still MNPI if it's material and nonpublic
II — Market IntegrityBNo false info, no artificial price/volume — includes end-of-day "painting the tape"Transaction-based manipulation doesn't require false information
III — Duties to ClientsASoft dollars OK if they benefit clients; proxy votes must be cast in clients' best interestFor pension funds, duty runs to beneficiaries, NOT the sponsoring corporation
III — Duties to ClientsBSame info to all clients simultaneously; tiered services OK if disclosedEarlier access to the SAME recommendation is never OK even in a premium tier
III — Duties to ClientsCWhen ability and willingness to bear risk conflict, use the more conservativeExecute unsolicited unsuitable trades — document concerns but don't refuse
III — Duties to ClientsDInclude terminated portfolios; no survivorship bias; no cherry-picked periodsSimulated/back-tested results must be labelled as such — not presented as actual
III — Duties to ClientsEConfidentiality extends to former and prospective clientsIllegal activity is an exception — you may (and perhaps must by law) report it
IV — Duties to EmployersACan prepare to leave; cannot solicit clients before resigning; cannot take client dataWhistleblowing on illegal activity is permitted and supported
IV — Duties to EmployersBCompeting side work requires employer disclosure AND written consentTeaching finance at university is NOT competing; running a hedge fund on the side IS
IV — Duties to EmployersCSupervisors can violate IV(C) even without a subordinate committing any violationFailure to have adequate procedures = violation, even if nothing bad happened yet
V — Investment WorkAMust understand models used; can rely on third parties if you apply judgmentGroup dissent: document disagreement but can still sign the report
V — Investment WorkBDistinguish fact from opinion explicitly; disclose process changes promptly"Will definitely" is always wrong — futures are opinions, not facts
V — Investment WorkC7-year minimum retention recommended; records belong to the firm, not the analystElectronic records are acceptable; records cannot be taken when leaving a firm
VI — ConflictsADisclose to employer AND clients; board memberships, personal holdings, banking relationshipsDisclosure must be prominent, not buried in footnotes
VI — ConflictsBClient > Firm > Personal; front-running is prohibited; blackout periods are best practicePersonal trading in same securities as client trades = potential violation even without front-running
VI — ConflictsCReferral fees: disclose to employer AND client BEFORE servicesDisclosure must happen before or at time of referral — retroactive disclosure is insufficient
VII — CFA ProgramAExam questions are permanently confidential; no cheating or improper assistanceDiscussing exam content with others after the exam still violates VII(A)
VII — CFA ProgramB"John Smith, CFA" ✅ — "I am a CFA" ❌ — "Level I CFA" (as designation) ❌Passing Level I confers no partial designation; cannot imply it does

GIPS Quick Reference

GIPS RuleDetail
Compliance is voluntary; once claimed, must comply fullyCannot selectively apply GIPS to some composites
All actual, fee-paying, discretionary portfolios with same mandate → same compositeNo cherry-picking; all must be included
Terminated portfolios included for all periods managedEliminates survivorship bias
New portfolios added within 1 full performance period of meeting criteriaCannot wait to see if performance improves first
Asset-weighted composite returnsLarger portfolios have more weight
Minimum 5-year history; or since inception if <5 yearsGrowing to 10 years over time
Total returns required (dividends, interest, realised + unrealised gains)Not just price appreciation
Must show benchmark alongside composite returnsCannot present composite without benchmark comparison

The Most Tested Concepts — Final Frequency Ranking

RankTopicWhy It's Tested Constantly
🥇 1MNPI / Insider Trading (II-A)Most real-world relevance; mosaic theory nuance
🥈 2CFA Designation Usage (VII-B)Easy to get wrong; multiple wrong forms to distinguish
🥉 3Suitability (III-C)IPS construction; conflict between risk ability vs. willingness
4Fair Dealing (III-B)IPO allocation and tiered services scenarios
5Independence & Objectivity (I-B)Gifts, soft dollars, analyst pressure
6Priority of Transactions (VI-B)Front-running and personal trading scenarios
7GIPS — composite constructionTerminated portfolios; asset-weighting; minimum periods
8Leaving a Firm (IV-A)What you can/cannot take; when you can contact clients
9Knowledge of the Law (I-A)Stricter standard; reporting NOT required
10Supervisors (IV-C)Violations even without subordinate misconduct